Privacy Policy

Introduction

SEFA Marketing ("we", "our", or "us") is committed to protecting and respecting your privacy. This Policy explains how we collect, use, store, and protect personal data provided via our website, social platforms, forms, and communications. We comply with applicable U.S. privacy laws and aim to be transparent about our data practices.

What Information We Collect

We may collect and process the following types of information:

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  Personal Information: name, email address, phone number, business name.
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  Lead Information: data entered via contact forms or AI chatbot interactions.
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  Technical Data: IP address, browser type, operating system, time zone, and other device identifiers.
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  Marketing Preferences: email opt‑ins or ad campaign interactions.
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  Client Information: project requirements, communications, and usage data from deployed AI agents.

How We Use Your Information

We use the information we collect to:

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  Provide and manage our services (AI chatbots, voice receptionists, marketing automations).
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  Respond to enquiries and communicate with you about your account and projects.
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  Send proposals, invoices, and contracts.
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  Improve our website, systems, and client support.
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  Send promotional or educational content (with your consent).
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  Ensure compliance with legal and contractual obligations.

Legal Basis for Processing

We rely on one or more of the following legal bases to process your personal data:

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  Consent: when you've given explicit permission for us to process your data.
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  Contractual necessity: to fulfil services you have requested or are engaged in.
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  Legitimate interests: to operate and grow our business, improve services, and communicate with you.
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  Legal obligations: where required to comply with applicable laws and regulations.

How We Store and Protect Your Data

We take appropriate security measures to protect your personal data from unauthorised access, alteration, disclosure or destruction. We store data securely using encrypted systems and trusted platforms (such as cloud providers and CRM systems). Access is limited to authorised personnel and reviewed regularly. Where possible, personal data is stored on servers within the United States.

Data Retention

We retain personal data only as long as necessary to fulfil the purposes described in this policy and to comply with legal, accounting, or reporting requirements. You can request deletion of your personal data at any time (see Section 9 for details).

Sharing Your Data

We do not sell your personal data. We may share information with trusted subcontractors or software providers (e.g. CRM platforms, analytics tools) necessary to deliver our services, and with legal or regulatory authorities where required. All third parties must comply with data protection obligations.

SMS and Mobile Info

SMS Opt-In Details

Users may opt in to receive SMS messages from SEFA Marketing LLC through website forms, booking forms, or chat-based forms where consent is explicitly requested. These messages may include appointment reminders, confirmations, follow-ups, service updates, account notifications, and promotional content where applicable. Message frequency may vary. Message and data rates may apply. Reply STOP to opt out or HELP for help. Carriers are not liable for delayed or undelivered messages.

Mobile Information Sharing Statement

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All categories above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Cookies

Our website may use cookies and similar technologies to enhance user experience and analyse website traffic. You can manage cookie preferences via your browser settings. Please note that disabling cookies may affect the functionality of our website.

Your Rights

You have the right to:

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  Access your personal data and request a copy of the information we hold about you.
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  Correct any inaccuracies in your personal data.
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  Request deletion of your personal data (right to be forgotten).
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  Restrict or object to the processing of your personal data.
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  Request portability of your data to another service provider.
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  Withdraw consent at any time (where processing is based on consent).

To exercise your rights, please contact us using the details in Section 10.

Contact Us

If you have questions about this Privacy Policy or wish to exercise any of your rights, please contact us at:

If you're unhappy with how we handle your data, we hope you'll contact us first so we can help. You also have the right to file a complaint with the relevant regulatory authority.